Committing To Google Plus

I have been working on my Google Plus system.  Google Plus has been out of the gates for a while now.  The challenge of not being the first mover in a new space, especially social media, makes it harder for people to adopt.  After all, how many logins do we want or need?  And for me, the important question is whether it is useful and profitable.  Any new system means full commitment.

Google Plus does have what we have come to expect from Google products:

• Clean
• Responsive
• Connected
• Fun
• Easy

I have not found much use for Facebook beyond reconnecting with past friends that are content with voyeurism.  It lacks a real place for me beyond personal fun to broadcast what is happening and check in on other people’s lives.

Twitter is cluttered and full of marketers.  It is great for seeing what is happening in the world.  The Twitter stream keeps me tuned in on what is relevant.  I still like this.

My blog here is where I live.  It serves my customers and readers well.  I can deliver value from substantive thinking around a topic without truncation.

I can see this is a promising place for rich conversation.  In addition, it is a product of the largest search engine company.  Thus, tying into SEO relevance is a huge draw.

I am still navigating the system to figure out the strategies which will work for me to bring value and get value.  It’s still filled with early adopters that tend to be interesting people.

I like Chris Brogan’s article here on how to get started on Google Plus.  Check it out.  I am following some of his guidance to cut through the noise.

The user experience has been great.  Now to see how the value of content and connection with others on this platform is truly relevant.  My suspicion is that as it grows and the SEO value is realized, the world will start shifting over at an even accelerated pace.

If you get a chance, add me to your Google Plus circles and let’s connect.

If you are using Google Plus, what are you observing about it that makes it valuable?  If you are not, what is holding you back?