The More You Know, The Less You Need

more you know the less you need

“The more you know, the less you need.” ~ Yvon Chouinard, founder of Patagonia, Let My People Go Surfing

Knowledge is always accessible and allows you to need less indeed. Compare how pros approach their work versus amateurs. Pros, people that know what they are doing, have the following characteristics:

  • Relaxed
  • Focused
  • Simplified
  • Efficient

Amateurs throw a lot at problems. They have to. New, shiny tools can cover over their deficiency in knowledge. They look different than pros:

  • Enamored
  • Frenetic
  • Concealed
  • Wordy
  • Wasteful

The great thing is that if you are not lazy, you can learn anything your heart desires today. Knowledge is there for the taking and can empower you to be a pro. Finance, law, relationships, and an infinite amount of topics are domains you can study, apply and learn deeply at little to no cost besides your time and attention. You can become a pro.

In the process, you learn to need less because you know what matters and what doesn’t matter.

When I am doing business with people that seem to throw a lot of detail into a project or use a lot of words on deals and projects, I instinctively have my guard up. It is because I am dealing with an amateur that doesn’t know much so they need more to persuade others or to get things done.

The reality is that there are simply too many options out there to settle for mediocrity.

Furthermore, anyone can get ahead of the crowd by simply committing to studying deeply and owning ideas, approaches and problem solving in areas with conviction.

When you look at yourself or others, can you see needing more than you truly require if you were a pro?

Where can you need less?

The charlatans hide their deficiencies with lots of noise. Be better. Be simpler than that.

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