Don’t Do Grand Openings

man in blue shirt siting on tree branch wearing safety harness holding ropes on left hand and chainsaw in right hand
Photo by Jimmy Chan on Pexels.com

I don’t do grand openings. If you have an idea, skills and the hard work to persist, simply get your first customers and start serving them.

This idea that we are anything special out in the marketplace of hundreds of thousands of options is absurd. You have to earn that over time from learning, iterating and contributing.

Whether you actually contribute is yet to be determined and a celebration before it happens is bad manners.

Instead, when you are ready to be useful, how about:

  1. Developing a path for your customer to be successful. Get buy-in.
  2. Executing towards the plan.
  3. Communicating when things happen or when things change.

Then do it again and refine as you go.

I think you’ll use your energy and everyone’s attention in a much more productive way.

One thought on “Don’t Do Grand Openings

  1. I love this advice but I greatly appreciate how brutally honest you are with the truth! I hadn’t thought about grand openings in this way before you explained it like that. Keep generating excellent ideas and sharing them liberally!

    Liked by 1 person

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