Leadership is undermined when blame is attributed to those you lead. Assume responsibility and ascribe recognition where it is due.
Tag Archives: High Trust
Selling And Connecting With Industry Words
The words you use should build trust. Buzz words in and of themselves are tempting to use for posing with expertise. I would not advise this. You get found out quickly. If you know your stuff, then the substance behind the words you use will shine through with your mastery of content and communication that reinforces the terms you put forth.
What You Mean
“It’s not so much what you do, it’s what you mean.” This is from a children’s story, The Railway Children, by E. Nesbit. Authenticity in intention is what matters. It is what your buyer is seeking. They also know it is rare. Too many businesspeople are automatons in their approach. They are focused on whatContinue reading “What You Mean”
A Free Cross-Subsidy
If you want something, you tend to buy it these days. Our economy affords us convenience and luxury for most items. In the old days, we may have waited for Christmas to get our wishes. Today, we gratify desires and can buy whenever, wherever. If your buyer has access to material goods, this minimizes theirContinue reading “A Free Cross-Subsidy”
A Litmus Test
Heed Socrates, “Familiarity breeds contempt.” If you want to know the character of the people you do business with, watch who they are as they get to know you further. Do they conduct themselves with a respect for the relationship? Or do you see contempt grow as they get to know you more? It’s anContinue reading “A Litmus Test”
All Things Being Equal
We live in a fast moving economy. Change is constantly challenging us to reinvent ourselves. Who we do business with cannot be taken for granted. The threads which bind business relationships are built by trust and value. If your offering looks like parity to a buyer then your ability to connect and build trust becomesContinue reading “All Things Being Equal”
