4 Lead Assignment Tips

If you have an abundance of leads from your inbound marketing system, then qualification becomes a challenge.  Your Loopfuse system should be set up for positioning your sales team to qualify and convert leads based on various criteria which are part of your Lead records. Part of the challenge is to ensure that the flowContinue reading “4 Lead Assignment Tips”

Buying Framework

Leads can create a lot of noise.  It’s free to browse and shop for a buyer.  However, the select buyers that are drowned by the superfluous activities of non-buyers can compromise opportunities for thousands or millions of dollars. The buying framework for qualified and unqualified buyers needs to be mapped with a one-to-one personalization andContinue reading “Buying Framework”

How To Decide Who Are The Best Prospects

We’ve all heard the phrase salespeople are a dime a dozen. The truth is, it is not just salespeople it’s most people in business. To stand out today you must be agile and remarkable. You must follow a predictable process or you will get sidetracked by busyness. Most sales departments spend a good portion ofContinue reading “How To Decide Who Are The Best Prospects”