Thinking Harder vs. Working Harder

Abraham Lincoln is often quoted as saying, “Give me six hours to chop down a tree and I will spend the first four sharpening the axe.” Is that what most people do? Most people start sawing away at their problems. I think it feels safe because you don’t feel as accountable. If something didn’t work out,Continue reading “Thinking Harder vs. Working Harder”

The Myth of Credentialism

The logic of getting more education or credentials used to make sense in the past in the industrial economy. Things were nice and neat then. If you wanted a promotion or you got laid off, the thought process of becoming more marketable by getting an MBA, a law degree or another degree altogether could position youContinue reading “The Myth of Credentialism”

Sell Things People Will Buy

We live in an unprecedented time of innovation. It’s easier than ever to bring ideas to the market. You have access to limitless manufacturing at Alibaba and a world of developers at Upwork. Get some capital from Kickstarter and you are on your way. However, if you are too far ahead of where people areContinue reading “Sell Things People Will Buy”

Creativity Is Still the Differentiator

I think that mentality of working harder is a comfort zone when you don’t know what to do. You don’t have to take ownership of your direction. You can simply, perhaps mindlessly, keep going down a path of merely working without thinking. If you are a hard worker, that’s great. You need execution to make ideasContinue reading “Creativity Is Still the Differentiator”

Using Systems Beyond Email

What’s the point of having a database if you continually rely on email? Email is one inbox that is effective for managing the point-to-point communications you would have for quick information exchange. Yet, email is deficient when it comes to building something intelligent or an asset that grows your business. It is good for personalContinue reading “Using Systems Beyond Email”

Books And Apps As Lead Generators

Selling 100,000 of anything is difficult. It is the game of creating hits. This is a game a lot of dreamers pursue. It is completely possible to sell 100,000 books or apps. However, there are more losers than winners. We all see the hit books and the iPhone Angry Birds downloads. They are an outcomeContinue reading “Books And Apps As Lead Generators”

3 Strategies For Influencing Buyers

Increase Influence With Your Buyers Moving at light speed in the world of work today creates much tension and defense for buyers and sellers. We are inundated with messages, and our brains react with decision paralysis when we feel overwhelmed. Here are three strategies for increasing influence with those you are seeking to win overContinue reading “3 Strategies For Influencing Buyers”